Posts Categorized: Digital Customer Experience

EPiServer/Pugpig Connector Development

blog pugpig connector

by Sandeep Narayan Overview I have been working on a piece of software called a “connector” which is used to publish content managed by EPiServer CMS instances to tablet devices and smartphones that run PugPig reader apps. In order for a PugPig reader app to download and display digital content managed by an EPiServer CMS… Read more »

What the travel industry can learn from Comet’s demise

What the travel industry can learn from Comet’s demise:
“Inability to compete with online competition” is a lesson for all B2C industries. Consumers are evolving – online and mobile shopping is on the rise, and increased use of social networks for shopping advice all means less time browsing and buying on the high street. Comet ignored this, and paid the price.

Are you ready to sell for the Holidays? (through Facebook?)

Likes on Facebook can be monetised easily A Facebook pop-up shop by Valtech, while small and temporary, can raise consumer interest and build awareness. A pop-up shop allows you to create a unique environment to engage your customers and generate more sales by promoting your products through additional channels such as Facebook. A Facebook pop-up… Read more »

Why you should invest in F-Commerce

In his April 5th post, “Brands Give Facebook F-Commerce an F”, Brian Solis, a principal analyst at Altimeter Group, skilfully summarises the recent hype crash around F-Commerce, in light of recent failures by leading brands such as GAP to take advantage of the new channel. He also accurately attests that F-Commerce is not dying –… Read more »

Multi-Channel Retailing: An Introduction Interview

  Jonathan Cook, Head of New Media at Valtech was interviewed for the Multi-Channel Retailing Guide (for the full report, click here) by the Retail Customer Experience. Given the explosion in interest within the industry about Facebook as a retail channel, Valtech has injected our experience of building successful Facebook stores and innovating within the… Read more »

F-Commerce: 3rd Party Applications Vendor Selection Guide

Launching a Facebook Store is simple. As an individual or small business you can build a rudimentary store for free with services like www.facebook.com/payvment. Larger companies and organisations, however, should consider more powerful implementations, primarily to personalise the customer’s experience and drive sales performance. There is little point in bespoke building Facebook store functionality, particularly… Read more »